Sunday, May 17, 2020

My Journey to College Essay - 1228 Words

My Journey to College I first came to the university during spring break of my junior year of high school. At the time I was just visiting the three main universities in Arizona so that I would be able to make an educated decision as to where I wanted to get my college education. There were many events showing me the way to this university and little did I know that these events would come upon me and that they would show me the doors to the place where I was truly meant to be. I had a small thought in mind of becoming a chef or something else in the hospitality field. My mom had heard about NAU’s hospitality college and informed me that it was within the top ten. During our visit to NAU we met with and†¦show more content†¦I then had the dilemma of deciding which dorm I wanted to apply for. This was a large decision for me seeing as how I had never moved in my life and how this would be my new home for the next year. I chose Rielly Hall which was the best I could do by looking at pictures online. After being accepted my mom and I made another visit up to NAU so that I could see the university with different eyes, eyes that new this was where the journey of my life was heading next. We arrived at NAU and I was very excited to be on campus once again but with a completely new perspective. I met with an HRM advisor and talked a little more about the program. At that time I learned all about their study abroad program. From that information I decide that I wanted not to just be a hotel and restaurant major but that I wanted to be a full International Hospitality major. This was going to be a little more work than my original plan but I would get to study abroad and experience so much culture. After my meeting with the HRM advisor we headed over to the dorms to check them out. I ended up walking past Sechrist Hall first and was approached by an NAU student who seemed to be about a Junior and was an RA on one of the floors. As he approached me he said â€Å"Would you like me to show you around the building†. EvenShow MoreRelatedMy Journey As A College Student1662 Words   |  7 Pagesbelieves. However, as I began my journey as a college student I realized that the people in my surrounding were not at all like me. The first couple of weeks I felt so alone and felt as though I stood out from the rest of the college students because my skin is not white, my hair is not blonde and I don’t speak the perfect English that others speak. Growing up I had access to free education and meals, a stable home where my parents are married, and although not wealthy, my father has always balancedRead MoreMy Reflection Of My Academic Journey In College1327 Words   |  6 Pagesme and I feel like I have learned a lot in my college experience so far. 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Well that wasRead MoreMy Personal Experience : My Journey To College804 Words   |  4 PagesI came to college to explore the world and learn more about myself. In a small town, there’s never much to do. In the country surrounded by corn fields there’s even less. As a little girl college had always been the dream. For the obvious reasons of getting a good education, finding a job, and making money. As I matured my reasons for attending college became more complex. Things at home were never very good and most of time I usually found myself held prisoner in the house. Exploring the world andRead MoreMy Journey With The Human Services Department At Lindsey Wilson College1035 Words   |  5 PagesStreeval’s personal and professional objectives When I began my journey with the Human Services Department at Lindsey Wilson College, I only knew one thing – I knew that I wanted to help people. Since I was a young girl, I have had a passion to help others, but passion alone just wasn’t enough. 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I never imagined being capable of going to graduate school. As I sit here and type this letter I reminisce about my academic journey and all the important people that have helped me pave the way to get this far in my academic

Wednesday, May 6, 2020

Ways Of Reducing Unemployment During The United States

Ways to Reduce Unemployment Introduction With a unemployment rate of 5% and a population of about 326,079,646 people in the United States, there can be 163,039,823 people in the United states that are unemployed at a time There are many things that the United States government can do to reduce Unemployment. In order to reduce unemployment rate, the U.S. government should reduce minimum wage so that employers will have more money to pay for more workers, increase the number of long term construction jobs, and decrease the number of people that are outsourced from other countries. Some might argue that taking these actions could cause could cause poverty, increase death rates, and effect other country’s economies. Reducing the amount of jobs outsourced to other countries will cause product prices to skyrocket because labor in America is more expensive compared to other countries like china. Production prices in china a lot cheaper because of an overall cheaper labor cost because of less restriction on safety and health in factories. Production cost in china can cost about 96 cents compared to the U.S. with a production cost of $1.00, this may not seem like much but large companies can place orders to manufactures for millions of units at a time, meaning that 4 cents can decrease the company’s profits.(Bloomberg) China’s production cost are dramatically lower because of less strict regulations, but also because of a larger population that all need to be employed. If we were toShow MoreRelatedThe European Crisis Of Greece, Spain, And The United States1587 Words   |  7 Pagescrisis created unstable economic and social situations in many countries. The Eurozone crisis negatively affects Greece, Spain, and the United States. First, the European Union crisis elicited a health crisis in Greece. Second, the European Union crisis caused unemployment and stress in Spain. 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Introduction to Consumer Behavior

Question: Write about theIntroduction to Consumer Behavior. Answer: Introduction The psychological pressures that the consumers go through for satisfying their needs and wants is known as consumer behavior. Under the consumer behavior the consumers firstly recognize their needs and wants and they try to find out the ways to solve the needs and making the purchase decisions. Customer behavior is a wide field of study where al, other aspects and inclinations of markets have disappeared and the consumer behavior has come into force. Over the past years, marketing structure has altered from mere selling to consumer oriented sales and production hence consumer behavior has become the most essential and beneficial study in order to survive in this modern competitive era of selling. Due to these studies and research the prominence of customers has integrated. Consumer behavior is basically the study which provides an insight to how consumers make up their mind or take decision to spend their essential resources like time, money, efforts etc. The marketers then struggled to reach an answer about the way how consumers make a purchase(Stavkova, 2014). Ever since the knowledge of human behavior has come into hands of the sellers and marketers they have developed an in depth behavior detail of consumer behavior which helps them forecast the future purchase of an individual. The consumer behavior is one that has always been on the great interest for the marketers. The marketer having the knowledge about the consumer behaviors is able to understand how the consumers think, select the alternatives and feel about the products of the marketer. There are many factors that influence the buying behavior of the consumer, some of the factors includes: social, political, cultural and psychological factors(Annoynomous., 2007). Not all of these factors can be controlled many of these factors are beyond the control of an individual but they cannot be ignored and hence are required to be considered while trying to understand the behavior of the consumers. The study of various processes that are involved when there is a selection made by the individuals and groups to satisfy the wants and needs. While in the context of marketing the consumer refers to the purchasing activity along with the aggregate buying patterns that includes post purchase and pre purchase activities(Park, 2003). The post purchase activities includes evaluating the purchased item that is in use and reducing the anxiety that comes with the purchase of the expensive item and the items that are not bought on frequent basis. Whereas, the pre-purchase activity consists of the growth in the awareness of the need or want and searching the evaluation of the information that might satisfy the consumers. Consumer Personality Factors The decision making of the consumers is highly influenced by the two factors that is the innovativeness and risk aversion. The risk aversion is a measure is being satisfying the consumer about the item that they are purchasing. The consumers who are high risk adverse they need to be more certain about what is being bought by them. On the other hand the consumers who are less risk adverse can tolerate a little risk on the purchases that are being made by them. And then is the second variable that is the innovativeness that is concerned with capturing the global measures of the willingness of the consumers that are interested in taking chances in new ways(annoynomous, 2016). The Traditional Perspective on the Research of the Consumer Behavior As we have moved to the twentieth century we have come closer to the third millennium , there are various changes and developments taking place around us with the advancements of various industries and other things all over. While studying the consumer behavior according to the traditional perceptive there were various models that were being used for the same that were presented by the economists Some of the models that were being used in the traditional perceptive included trait, cognitive, motivational, situational and trait viewpoints(Gajjar, 2013). Traditionally there were various perceptive that were being used to study the behavior of the consumers some of the perceptive included; the rational perceptive, the behavioral perceptive, the cognitive perspective. Under the rational perceptive, the economists considered the consumer behavior in the terms of single purchase made by them and the post purchase reactions. According to the traditional theory of the economists it was held that the purchasing decisions are the result of conscious and rational decisions of the consumers. Thus according to this approach the goods and items that would provide more utility to the consumer would be having high probability of being purchased by him. Then, moving on to the next model that is the behavioral perspective that emphasized on the role of the external factors that were responsible for the decisions of the consumers. Thus, under this approach it was assumed that the consumer behaves in ascertain manner due to the impact of various external factors. The various external factors were responsible here for influencing, modifying and controlling the behavior of the consumers. Then comes the Cognitive perspective, this approach stresses more on the infor mation processing in the decision making of the consumers(Velayutham, 2016). This perspective often views the people as problem solvers that often use the information for mastering the environment. Factors Affecting the Consumer Behavior There are various factors that affect the behavior of the consumers. Some of the factors affecting the behavior of the consumer are: Social factors: Social factors are the other people or individual that affects the purchasing decisions of the consumers. These factors include the culture and the sub culture, social class, family and friends and reference groups. The effect of the culture on the behavior of the consumers is through the values and norms that are established by the society. This is one of the broadest environmental factors that influence the behavior of the consumer(Karvonene, 2005). Culture sets some of the loose boundaries on the consumers that affect the functioning of the consumers. Roles and Family There is a some positions that are occupied within the groups, organizations and family. The role is referred to as set of functions and the activities that is performed by a particular position. There are several roles and expectations of the individual. All these roles influence the buying behavior of the consumers. Need and Desire Another factor that influences the behavior of the consumer is the need and the demand of the consumers. If there will be need and desire within the consumer than that would directly affect his behavior towards anything(Chand, 2005). Mood Mood is one of the factor that affects the behavior of the consumer. The consumer behaves in a certain manner according to his moods. A sour mood often spoils the desire of the consumer to shop whereas the glum mood cannot be considered as something bad(Wright, 2006). Personal Factors There are various personal factors that affect the behavior of the consumers. Some of the personal factors include the self concept and personality of the individual. Personality is the personal disposition of a person that shows how a person behaves differently. Gender, Stage of Life and Age Though there are various demographic factors such as education, income and marital status that has an influence on the behavior of the consumer. So here the important factors like age, stage of life and gender also plays an important role in affecting the behavior of the consumers(Batra Kazmi, 2009). Lifestyle The kind of lifestyle an individual is living has a great bearing on the behavior of the consumer. If he is leading a good lifestyle than he would spend more as a consumer however if he is leading a mediocre life than he would spend less as a consumer. Traditionally there are three ways which influence a person to purchase something i.e. need, want and desire. Need is the basic necessity of an individual, organization or any other form of customer to live a healthy and good life. Need is basically something required because it is an entity which is very essential or important rather than just fascination. Need is a factor that comes within the purchasing capacity of an individual. It is considered as a psychological factor which motivates or influences an individual to work hard to achieve a goal, target or motive. Want is a desire to possess, wish or do something in order to accomplish a lack or deficiency in life. It is a wish or a craving that can be achieved by hard work or more dedication. It is something not that essential but a person is fascinated towards it. More is something very different from need but influences a customer to think about the purchase. Desire is considered as the most essential pillar of customer behavior. Desire is basically a longing, hop for a product or outcome. Desire in other terms is called craving. Desire inculcates a sense of longing for an object and a person is excited just by imagining the products existence in his or her life. Desire in response provokes a customer to make a purchase but desire is something really weak and out of the purchasing capacity of an individual. According to Thomas Hobbes, human desire is the fundamental motivation of all the human actions. According to the model of communication, marketers set up an image of the product in a consumers mind, the presentation and the definition of the features of the product in return achieve the effective response of the customer. This feeling of building up desire among the customers has lifted the manufacturers and the sellers attention from product to customers and now on the customer behavior. Desire fixes up motive for purchasing a product. According to the definition, motive is a strong feeling, urge, instinct, desire or emotion that makes the buyer to make a decision to buy, induce action or determine choice in the purchase of goods and services. Desire ultimately leads to two types of motives namely- Emotional product motive and, Rational product motive In emotional purchase a customer is influenced through emotions instead of logical and rational analysis. The factors which influence this human behavior are pride satisfaction, sense of ego, urge to initiate others and his desire to be unique. On the other hand, rational analysis comes from logical, rational and proper analysis. In this the customer behavior is influenced by factors like evaluation of purpose, alternates available, cost benefit and other valid aspects. Conclusion In consumer behavior, decision making process plays the final and most vital role. According to the theories available there are series of steps and objectives involved in this stage. The first step is called the Need Recognition where the unmet needs and desires are identified. In this step the intensity of want is directly proportional to the fulfillment of want. The consumer in return starts exploring, analyzing and comparing the information available about the product or entity. The consumers first check the brand which he finds credible. The consumer reaches to various sources for information and suggestions like neighbors, advertisements and family. In the step of information gathering numerous alternatives come into light and factors like brand image, company, distributions etc. are considered. Then these are decided upon and a choice is reached. After everything has been finalized, evaluated and settled the purchase is made. After the purchase has been made the consumer evalu ates the post purchase behavior to know the level of satisfaction. Desire influences a person to make a purchase keeping economic, financial and various other factors aside. Hence desire is one of the most relevant way to understand contemporary customer behavior. Bibliography annoynomous. (2016). Marketing Concept. Researchjournalis Journal of Marketing , 4 ( 2348-0947). Annoynomous. (2007). Factors influencing consumer behaviour. Batra, S., Kazmi, S. (2009). Consumer Behaviour-2nd. New DElhi: Excel Books. Chand, S. (2005). 5 Factors Influencing Consumer Behaviour | Explained. Gajjar, N. (2013). Factors Affecting Consumer Behavior. / International Journal of Research In Humanities and Social Sciences . Karvonene, J. (2005). Factors Affecting Consumer Choice of Mobile Phones: Two Studies from Finland. Journal of Euromarketing . Park, H.-C. (2003). Identifying key factors affecting consumer purchase behavior in an online shopping context. International Journal of Retail Distribution Management. Stavkova, J. (2014). Factors influencing consumer behaviour. Faculty of Business and Economics . Velayutham, M. (2016). Consumer Buying Behaviour A Literature Review. Journal of Business and Management , 08-16. Wright, R. (2006). Consumer Behaviour. Canada: Jennifer Pegg.